February 28, 2011

Oscars beat basketball

Bethlehem Shoals (The Good Men Project): Yesterday, the NBA had the good sense to schedule Knicks­-Heat—a marquee game even before the Carmelo Anthony trade that everyone saw coming, and regardless of the Knicks’ recent slide—at the same time as the Oscars. In years previous, this would have been an all-too-gendered line in the sand: dudes on one side, chicks on the other. But in our enlightened era, a real man’s man can, without embarrassment,snark away at the Oscars, even going so far as to take in some of the red carpet coverage. There’s a good chance your favorite comedian, sports pundit, or rapper will be doing so, if not on Twitter, then certainly the morning after.

We live in magical days, where stereotypes, false binaries, and prejudice are falling away by the second. Life is a spectrum. Lots of my best friends have Oprah posters. Everybody wants it all, and that’s not a bad thing. Even if Carmelo Anthony hadn’t been dealt to the Knicks, making Sunday’s matchup with Miami’s Big Three into must-watch basketball, the NBA still would appear to have made a huge blunder. When it makes less sense than ever to schedule sports against “ladies’ programming” like the Oscars, ESPN did exactly that. Considering the relatively worldly, or at least ADD-riddled, audience that pro basketball tends to draw, they might simply be running behind the times.

-eddie

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